by stephanie | Oct 19, 2020 | Hot Reads, Story Marketing
For the past few months, the coronavirus pandemic has impacted the entire world. This Public Health crisis has infected millions of people. Even though many businesses and societies are starting to reopen, this virus isn’t going anywhere. On top of all of this, an...
by stephanie | Aug 31, 2020 | Hot Reads, Podcast, Story Marketing
As a driven startup business owner, you’re ready to make your mark on the world using bold ideas and innovative strategies. But with an often chaotic and distracting marketplace, how can you make sure that your business cuts through the noise? It’s no secret that...
by stephanie | Jul 20, 2020 | Podcast, Story Marketing
The ‘new normal’ – from our children’s education, how we interact with friends and family, and even how we define having a good time – has changed us. The same goes for how we brand, position, and communicate about who we are and how we serve. From...
by stephanie | Feb 3, 2020 | Hot Reads, Story Marketing
Raise your hand if you love Rachel Hollis! Even if you don’t, you can’t deny she’s built one heck of an empire. And while it might be easy to assume her success comes from luck or connections, I think it’s a mix of hard-work, resilience and leveraging the power of the...
by stephanie | Jan 21, 2020 | Hot Reads, Podcast, Story Marketing
One of the worst things you can do for your business is to tell a bad brand story. The biggest mistake I see entrepreneurs or small business owners make is assuming the design, font and fancy buttons they’ve paid a website designer to create for them will not only...
by stephanie | Jan 14, 2020 | Hot Reads, Podcast, Story Marketing
On today’s episode of Empower Your Marketing, I interview Dr. Krista Burns of the American Posture Institute. Krista shares with us her business building journey, from starting her practice to the pivotal moment she decided to go “all in” with...