by stephanie | Jan 24, 2022 | Female Founder, Hot Reads
A minimum viable brand is an essential element of any early-stage startup. Whether you’re in Lean, Seed or Series A funding rounds, a minimum viable brand is a low-cost alternative to traditional digital marketing paths. Instead of spending months building a...
by stephanie | May 14, 2021 | Female Founder, Hot Reads
Congratulations, you’ve created a product or dreamed up a business and you’re ready to dive into the world of being a startup founder. Now what? You join a startup accelerator! Or rather, you discover you want to, you research accelerator programs, find...
by stephanie | Mar 17, 2021 | Female Founder, Hot Reads
So you want to launch a startup? You have the idea, and the passion and you’re ready. But what about funding? When you’re just starting out there are five types of startup funding to explore as you build your business. 5 TYPES OF STARTUP FUNDING Self-Funding...
by stephanie | Feb 9, 2021 | Female Founder, Hot Reads
One of the rules of great brand storytelling is that a story must have clear structure and purpose. How does this translate into Brand Story and start-up funding? The TYPE of story you tell will have a greater impact on your audience (potential investors) depending on...